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Build a practice that is ethical, sustainable, and aligned with the life you want—without having to learn everything the hard way.

You became a therapist to help people—not to spend hours figuring out insurance credentialing, marketing, documentation, or business systems.
Starting or growing a private practice can feel overwhelming. Between deciding which electronic health record to use, navigating insurance panels, setting fees, creating policies, and marketing your services, it's easy to feel stuck or unsure where to begin.
I've been there.
As the owner of Making Waves Counseling & Wellness, I've built a successful private practice while continuing to provide high-quality clinical care. Through consultation, I help therapists simplify the business side of private practice so they can spend more time doing what they do best—helping clients.
Whether you're just getting started or looking to improve the systems you already have, consultation provides practical guidance tailored to your goals.

Starting From Scratch
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Choosing an EHR
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Business registration
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Liability insurance
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Office setup
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Telehealth considerations
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Intake paperwork
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HIPAA compliance
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Policies and informed consent
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Setting fees
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Scheduling systems
Marketing
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Website review
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Google Business Profile
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Psychology Today profile
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Search engine optimization (SEO)
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Blogging
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AI search visibility
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Social media strategy
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Building referrals
Documentation & Clinical Systems
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Progress notes
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Treatment plans
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Documentation efficiency
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Clinical templates
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SimplePractice optimization
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Forms and workflows
Practice Growth
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Increasing private-pay referrals
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Improving client retention
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Creating efficient systems
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Time management
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Avoiding burnout
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Expanding services
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Adding specialty certifications
Areas We Can Cover
No two practices are the same. Sessions are customized based on where you are in your journey.
Who Consultation Is For
Starting Your First Private Practice
Transitioning From Agency Work
Feeling Overwhelmed By The Business Side of Therapy
Building A Trauma Focused Specialty Practice

Investment
Business Consultation
$125 per hour
Consultations are offered virtually for therapists throughout North Carolina and beyond.
Everything I share during consultation comes from my own experience building and growing a successful private practice. These are practical lessons I've learned through trial and error, continued education, and navigating the day-to-day realities of running a business while providing quality clinical care. My goal is to help you feel more confident, avoid some of the common pitfalls, and build a practice that aligns with your values and the life you want to create.
Whether you're just getting started or looking to refine an established practice, I'd be honored to support you along the way. I hope to see you soon!